ADIDAS ORIGINALS NMD FUTURE ARCHIVE
NMD SS17 LAUNCH
MIRA MIKATI FW17
designing the FW17 special event
NICHOLAS KIRKWOOD FW17
designing the FW17 special event
ADIDAS ORIGINALS EQT LAUNCH
Collecting a Snapshot of Paris Creative Youth
ADIDAS ORIGINALS FLAGSHIP PARIS
Design and curation services for the Marais Store
HENNESSY - LES VISITES
Crafting the House Museum, workshops and boutique.
CITY OF YANGZHOU
MARCO POLO THEME PARK
Creating a perennial immersive audiovisual and live show for the Marco Polo theme park in Yangzhou.
BNPP MASTERS
2015-2016
Creating a global live and digital program to enhance the new tournament's identity and positioning
NICHOLAS KIRKWOOD SS17
designing the SS17 special event
MIRA MIKATI SS17
Designing the SS17 special event
ADIDAS NMD_PARTY
NMD FW16 EUROPEAN LAUNCH
A-Z WORLDWIDE LAUNCH
CREATING THE LIVE AND DIGITAL LAUNCH OF ZLATAN NEW SPORT BRAND
MIRA MIKATI AW16
Designing the special event
ROLAND GARROS
2012 - 2016
Exploring new experiential ways to embody the Roland Garros tournament's identity
DAKAR
2016
Live & digital media presentation
WE ARE TENNIS
by BNP PARIBAS
Designing the branding and activation guidelines for the We are Tennis Solidarity programme
MIRA MIKATI
SS16
Designing the SS16 special event
LAHSSAN
SS16
Designing the SS16 special event
KRUG CELEBRATION
PR EVENT 2015
a worldwide PR event in Berlin to celebrate the recreation of Krug Grande Cuvee and offer lifestyle journalists multiple perspectives on the House
KRUG & MUSIC
2015 - 2016
Designing the global brand territory and its applications for the years 2015 and 2016
ADIDAS
SUPERCOLOR LAUNCH
creating live and digital music experiences to launch the supercolor
LAHSSAN
AW15
Designing the AW15 special event
ADIDAS x KOLOR
designing the AW15 showroom of the ADIDAS by KOLOR collection
BNPP MASTERS
2014
Creating a multi-disciplinary creative collective to enhance the 'indoorground' tournament's experience
LEARNING FESTIVAL
DOHA 2014
A 2 week festival offering creative takes on the use of technology in formal and informal learning
ADIDAS
SPEZIAL EXHIBITION
An incomplete exhibition from a fan perspective
ADIDAS
#ZXFLUX CAMPAIGN
Creating a multi-disciplinary collaboration with Paris creative forces for the sneaker's launch. A media and social media campaign leading to the House of #ZXFlux event in Paris
GUERLAIN
160th anniversary of the Bee Bottle
Designing the touring exhibition to celebrate the 160th anniversary of the Bee Bottle
LEARNING FESTIVAL
DOHA 2013
Promoting game-based learning to youth and educators through public art, conferences and publications
BNPP MASTERS
2013
Creating a multi-disciplinary creative collective to enhance the 'indoorground' tournament's experience
OXMO PUCCINO
x TYRSA
Creating a collaboration between hip hop musician Oxmo Puccino and designer Tyrsa
LEARNING FESTIVAL
DOHA 2012
Promoting social entrepreneurship in education through a public retrospective exhibition of Reza and a series of educational activities
BLIZZARD ENTERTAINMENT
Designing a simultaneous pan-european live and digital multiplex show for the launch of the new World of Warcraft opus
ROLAND GARROS
PLAYERS PARTY 2013
Designing the party's entertainments
BNPP MASTERS
2012
Curating artistic contents and designing performances to level up the tournament's 'Indoorground' global experience